Larimer County
The Ranch Events Complex Master Plan


To view the final Master Plan documents, please visit The Ranch Events Complex website.


  • Enhance the user experience
  • Review and refine the types of events and programming
  • Increase attendance and revenue that is generated
  • Integrate proposed improvements with surrounding development
  • Identify needed facility modifications or additions
  • Define operational changes
  • Review the need to seek an extension to the existing sales tax

For additional information contact:

Project Background

The Ranch Events Complex is creating a fully-integrated Master Plan that outlines facility alternatives, expansion and financial options to support these expansions as needed. The Ranch has been operating since 2003 and has a strong understanding of what types of events the northern Colorado market demands, and has been able to operate with a balanced budget for several years; however, with the expiration of the sales tax in 2019 The Ranch needs an updated Master Plan.

The Ranch is owned and operated by Larimer County with facilities including the Budweiser Events Center, First National Bank Exhibition Halls, McKee 4-H, Youth and Community Building, Ranch-Way Feeds Indoor Arena and Pavilions as well as Outdoor Courtyard Spaces. The Ranch provides more than 375,000 square feet of event space on 243 acres. With up to 2,500 events a year, The Ranch hosts a mix of events including local and national livestock and equestrian shows, large flat-floor or exhibition events, outdoor music festivals, concerts, minor league sports, business meetings, 4-H, community events, charity functions, extreme runs, cycling events, as well as the Larimer County Fair and PRCA Rodeo.